Sold-out summer
We The Curious is a leading UK science centre, welcoming over 300,000 visitors a year. Closed for almost 4 years due to Covid and a fire, they needed to reopen with impact. Using in-depth customer research, we created a campaign platform to put WTC back on the map, move the wider brand on and ensure the offer was being communicated clearly.
The FK team has been incredible to work with. The reopening campaign is so strong and makes me really proud.
A brand to balance Caribbean roots with urban South London edge: loud and proud, old and new, premium and gritty. Brixton market held the key.
Brand identity Brand strategy Design work Naming Packaging
Organised and optimised market positioning and messaging and refinined brand identity and UI to ensure a standout customer experience.
Brand identity Design work Messaging Tone of voice UI UX
Boost visitor numbers with a full brand refresh and ongoing campaign support, delivering a 12/5% increase in visitor numbers.
Brand identity Brand strategy Campaigns Design work Environments Packaging
Its time to get the ball rolling. We’d love to have a chat to see how we could help.